Taste Club

This project helped the North East Food & Drink Group to develop a new commercial product – Taste Club. The commercial proposition was worked out (ecommerce model reselling the products and services of their members), a high class brand was developed, with a strong tone of voice and awesome set of brand images, and an ecommerce platform was built on Shopify. Several launch campaigns helped gain initial traction and, despite early challenges, sales are now building.

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